ThrdSpace's New Brand

Summer 2021

ThrdSpace's New Brand

ThrdSpace invites all of our clients to view each engagement as an opportunity to build community. Our interdisciplinary approach to community building combines social science research, human-centered design, community organizing, and art & culture. Together, we can connect people to places, ideas, and to each other. This project was a branding project as well as a web one. I worked with Thrdspace’s founder, Nasim Fluker, to develop a brand that was soft and strong at the same time; a brand that allows room to speak and space to reflect, but also a firmness in the mission and strategy. We developed this prismatic mark to reflect the different angles that things can be perceived; and the colors that they create when overlapping.

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