Midtown Alliance 2018 Progress Report, Winter 2019

Client: Midtown Alliance

Writer: Brian Carr, Lillian Shaw

Designer/Developer: Sarah Lawrence

For the third year in a row, I worked with the wonderful team at Midtown Alliance to distill their successes of 2018 into one colorful interactive progress report, living live on a microsite. The site features videos, animated GIFs, and carries through the larger campaign I developed for their annual meeting every February.

Check it out here.

About Midtown Alliance

Since its creation in 1978, Midtown Alliance has been the driving force behind the revitalization of Midtown.

They are a non-profit membership organization and a coalition of leading business and community leaders – united in their commitment to Midtown as a premiere destination for commerce, culture, education and living. Governed by a 71-member board of the district’s top private sector leaders, their mission is to improve and sustain the quality of life for those who live, work and play there.

“Cities are about people, and successful cities bring people together. It’s the quality and variety of these interactions and experiences that define the personality of the city and ultimately, its success. “

– Kevin Green, President and CEO of Midtown Alliance

A design concept for speaker slides – this one for Kevin Green, President and CEO of Midtown Alliance

A design concept for speaker slides – this one for Gabe Klein, keynote speaker

The Annual Meeting

The design for the annual report is also used in the slides and materials at the annual meeting. Here are some photos from the event, all are © Gene Phillips Photography